Social Media Management


One of the tools that gets a site maximum exposure and engagement is social media. Websites that do not use the many different social media portals available to them often miss out on a lot of good that can be done with these. Social Media Management is the art of using social media to help increase traffic to a site and to help with customer engagement as well as reputation management.

Social Media Management requires that a person handles the many social media accounts of a company, and these include the most popular ones like Facebook, Twitter, Instagram, and Pinterest, as well as the less popular ones. The tasks that are involved when managing social media accounts include posting updates, answering queries, keeping irate commenters calm, and promoting the products as well as the site of the company.

Who is This Course For?

This course is for those who love interacting with people and who have a disposition as well as a working knowledge of reputation management. This is also a course that is ideal for individuals who know how to promote a brand and its products or services via social media. Social Media Management requires that a person be a good writer, can answer questions calmly and objectively, and have a genuine love for connecting with people as well as for customer service.

Course Objective:

To educate students on the importance of companies and websites in having a social media presence and to show them what these portals can do for a site and/or a company. This course will also teach students how to handle the different kinds of social media platforms, how to schedule posts, how to formulate eye-catching and curiosity inducing messages, and how to do reputation management. This course aims to prepare individuals for work in the digital marketing industry as social media managers or social media marketers.

Course Outline

Your Instructor/s:


Your course fee entitles you to attend the Social Media Management Training Program, a certificate of completion after the course, reference materials in PDF form, and other add-ons that your course trainer sees fit for you to have.

What to Bring:

On your scheduled training date/s, you will need to bring your own laptop.